Director of Sales & Marketing

Job Summary

The Director of Sales & Marketing has direct oversight of the sales operations of the hotel. The DOSM has a primary responsibility to maximize profit, expand business relationships with targeted prospects and large clients; Develops and implements strategy, sales plan, budgets, and forecasts for overall business development, oversee group and transient sales.

Essential Job Functions

This description is a summary of primary responsibilities and qualifications. The job description is not intended to include all duties or qualifications that may be required now or in the future. The Hotel operates 24 hours a day and 7 days a week, so operational demands require variations in shift days, starting times, and hours worked in a week.

• Manage all aspects of the sales division. Provide the strategic vision for maximum hotel sales generation and optimal revenue growth.
• Lead a talented sales team that makes the vision reality.You create an environment energized by the art of the possible, where talented, win-driven professionals are excited to join, learn, exceed their best, and advance. You lead by modeling the way, by empowering, and coaching throughout the employment lifecycle.
• Effectively channel your knowledge of the competitive landscape. Assess the effectiveness of company programs to determine optimum revenues.
• Forge relationships and build rapport.Cultivate, enhance, and leverage external and internal relationships to elevate hotel and market share awareness and drive business.
• Collaborate with Finance to ensure the divisions sales plan is on budget to meet or exceed revenue expectations and profit goals.
• Generates and develops new business to meet specified goals.
• Maintains and nurtures new and existing client relationships.
• Manages consistent growth within client base.
• Makes and develops contacts with selected staffing clients and strategic partners.
• Develops customer relations including but not limited to sales leads, research, cold calling, qualifying leads, developing leads, and customer service.
• Maintains and develops client relations for new and larger established existing customers, assuring all existing customers are contacted regularly to ensure customer satisfaction and develop need-based marketing relations.
• Develops and implements a sales action plan with objectives and strategies to increase revenue and aggressively acquire new accounts.
• Seeks and creates opportunities to expand business with current clients identifies further business needs and develops and presents solutions.
• Grows existing accounts and prospective clients to full potential and generates maximum revenue on a long-term basis.
• Attending conventions, conferences, and trade shows as needed; prepares post-event reports and analysis.
• Regularly interact with executives of major and prospective clients.
• Analyzes existing and anticipated client needs and promotes company services to fill such requirements.
• Manages the preparation and implementation of sales and business development plans, sales forecasts, and strategies.
• Formulates the overall objectives and strategy to develop a high-value relationship within all targeted areas of the accounts.
• Understands prospective clients culture, product portfolio, competitive position, financial state, investment plan, organization structure and key decision makers.
• Functions as liaison between client companies and operations staff.
• Performs other related duties as assigned by management.

Knowledge, Skills & Abilities

• Minimum of 5 years experience as Hotel Director of Sales & Marketing
• Hilton Experience is strongly preferred
• 3 year(s): Full Service Hotel Sales Experience
• Excellent written and verbal communication skills
• Proven leadership and business acumen skills
• Well-developed negotiation, project, and account management skills
• Demonstrated ability to make successful presentations to individuals and/or groups at all levels of an organization
• Ability to work independently and as a member of various teams and committees.
• Commitment to excellence and high standards
• Ability to work with all levels of management
• Strong organizational, problem-solving, and analytical skills
• Good judgment with the ability to make timely and sound decisions
• Creative, flexible, and innovative team player
• Excellent problem resolution and consultative sales skills
• Proven ability to handle multiple projects and meet deadlines
• Strong interpersonal skills. Versatility, flexibility, and a willingness to work within constantly changing priorities with enthusiasm
• Proficient in Microsoft Office and Delphi. Must have proven and aggressive selling background in the Hotel industry
• Ability to participate in, and all times lead departmental and/or hotel team meetings

Physical Demands

• While performing the duties of this job, the employee is regularly required to stand, walk, and talk or hear.
• The employee frequently is required to use hands to finger, handle, or feel objects, or telephone.
• The employee must regularly lift and/or move up to 10-25 pounds.