Regional Vice President Revenue

Job Summary

We are searching for a dynamic Regional Vice President, Revenue to join our leadership team at Evolution Hospitality, the Lifestyle vertical of Aimbridge Hospitality. Aimbridge is a global leader in hotel management with over 1,500 hotels in over 20 countries, from top international lodging brands to luxury hotels, destination resorts and independent lifestyle hotels.

The Evo Experience

Our people are the difference makers. Talented, exceptional people who are passionate about what they do. High integrity people looking for a place to belong, grow and succeed – and share their passions and experience with their fellow associates. Individuals unafraid to test new ideas, to shed their ego for the good of the enterprise, and to always strive to make it better than it was before. Their expertise covers every area; each a forward-thinking leader in their field.

Evolution Hospitality’s strong focus on creating and reinforcing a positive culture, not just results, is what defines who will be successful as part of this talented group, either above property or on property at a hotel. Honesty and humility are just as important as intellect and ability, and each member of the team embraces the challenge of becoming a better human being, both personally and professionally, as part of the package.

And it’s this special combination of accomplished and driven but caring individuals that makes Evolution Hospitality the world-class operation it is today.

The Role

The role of the Regional Vice President of Revenue is to identify and maximize all potential revenue opportunities for assigned hotel(s) and provide strategic oversight of a larger portfolio. This role is directly involved with developing both long-term and short-term goals and developing revenue strategies associated with mix of sales segmentation e-commerce and pricing in accordance with the Revenue Management SOPs strategic plan and annual operating plan for the hotel. The individual in this role develops and coaches a team of Revenue professionals. Exempt associates are expected to work as much of each workday as is necessary to complete their job responsibilities.

Responsibilities

Qualifications

• Minimum of 5 years of revenue management experience in lifestyle and boutique hotels, with a strong understanding of their unique market positioning and guest experience expectations.
• Proven ability to develop and execute revenue strategies tailored to the distinct characteristics of lifestyle and boutique properties, including personalized guest experiences, dynamic pricing, and niche market segmentation.
• At least 8 years of revenue experience in a hotel or a related field required with at least 4 years of direct management experience required.
• Strong organizational management and ability to handle multiple responsibilities at any given time.
• Use critical thinking skills to investigate changes in demand, pace, production, and channel/source contribution to anticipate a response and ensure communication of critical information.
• Must have the ability to assimilate complex information, data, etc., from disparate sources and consider, adjust, or modify to meet the constraints of the particular need.
• Excellent presentation, written, and verbal communication to convey information and ideas clearly.
• Solid understanding of general hotel operations and the philosophy of yield management.
• Certified in relevant Revenue Management Systems (i.e., Marriott OY2, Hilton GRO, Hyatt Prio, etc.).
• Expertise in Microsoft Office Products with a prerequisite in Excel formulating and reporting.
• Must be able to work with and understand financial information and data and basic arithmetic functions.
• Approach all encounters with owners, guests, and associates in a friendly, objective, and service-oriented manner.
• Comply at all times with Aimbridge Hospitality standards and regulations to encourage professional, safe, and efficient operations.
• High school diploma or equivalent is required.

Job Responsibilities

• Develops a strong relationship with the Brand to maximize contribution. 
• Guides the weekly and monthly forecast and annual budget process.  
• Leads the owner financial review focused on sales revenue and P&L; level of involvement may vary based on portfolio type.  
• Enhances and maintains a properly functioning revenue cycle process through a cross-department organizational structure.
• Collaborate with Operations & Sales counterparts to ensure a cohesive direction for Revenue and profit optimization. 
• Ability to work in a large organization with co-worker’s peer group pushing performance and holding staff accountable.
• Master multiple Brand systems ability to train staff conduct one on ones with staff to improve performance.
• Collaborates internally to ensure that established controls are efficient and in compliance with applicable standards and regulations including Sarbanes Oxley.
• Attend as requested and participate in Owner and Aimbridge performance meetings.
• Leads and inspires a team of Revenue professionals to drive results while maintaining a positive culture consistent with Aimbridge Hospitality values. 
• Recognize and act on opportunities to coach counsel and correct the behavior and performance of the team and/or individuals.
• Demonstrates a desire to grow professionally through the participation in local/national hospitality organizations and/or related events.
• Clearly communicates items/actions discussed during daily/weekly/monthly meetings and distributes results and key actions (and applicable reports – i.e. market segmentation production performance metrics etc.) to all appropriate stakeholders in a timely manner.
• Responsible for maximizing revenue (RevPAR and RevPAR Index) and leading profit and market share strategies.
• Establish strategic direction in collaboration with Revenue Team to input appropriate yield controls to maximize hotel's revenue from all distribution channels.  
• Identify and act on low-performing hotel(s)/portfolio(s) leading the team through the appropriate action plan(s).
• Lead the Revenue Team to maximize revenue through effective inventory management upselling and sell-out efficiency while maintaining a positive culture consistent with Aimbridge Hospitality values. 
• Lead the team to develop revenue strategy in partnership with Sales and Marketing to provide strategies for negotiating and booking optimal group and catering business as well as to ensure hotel meeting space is properly utilized to maximize room and food and beverage revenue potential. 
• Leverage brand/third-party channels and relationships by working with OTA market managers on promotions and market exposure; follow up to analyze ROI on any paid placements or marketing programs to ensure the hotel is maximizing revenue as required. 
• Develop a strategic plan based on the analysis of key revenue reports and be able to effectively guide the team(s) to achieve optimal revenue results and mix of sales. 
• Review displacement analyses and profitability results to provide direction and strategic value analyses of business opportunities to respective hotel(s).
• Serve as subject matter expert with regard to system use and/or revenue management principles and ensures all team(s) are adequately trained and supported to be successful; regularly audit to optimize system use. 
• Engage in the annual BT pricing process.  Provide data analysis of production trends and pricing guidance to hotels to ensure alignment to annual revenue goals.
• Perform Special projects or assignments participate on task force and/or committees trainings and other responsibilities as assigned or defined by an emergency scenario.