Catering Sales Manager – Weddings & Social Events

Job Description

The Social Catering Sales Manager at The London West Hollywood at Beverly Hills has two primary responsibilities. First and foremost is the sales and servicing of social business, which includes effectively upselling definite Food & Beverage (F&B) spend to maximize revenues. Secondly, they are responsible for establishing new accounts and strengthening existing accounts within the social/ wedding markets. The Social Catering Sales Manager has a special focus on weddings and other social business acting as a liaison for the client and hotel for logistical event planning and organizing, while executing the event with the Banquet Team, who services the event.

• Solicit, negotiate and book new and repeat business while adhering to prime time selling standards and maximizing banquet space to meet/exceed revenue goals.
• Manage the day-to-day relationship between the operations and the client, to ensure excellent service and smooth event delivery.
• Assist in planning client’s events while coordinating F&B activities.
• Ensure an optimal level of service, quality and hospitality for our guests by being their hotel contact.
• Review and direct the work of outside contractors when needed while ensuring set-up, pricing and following through meets hotel and corporate quality standards and customer satisfaction is achieved.
• Approach all encounters with guests and team members in an attentive, friendly, courteous and service-oriented manner.
• Maintain high standards of personal appearance and grooming, which include wearing the proper uniform and nametag when working.
• Set solicitation goals with the Director of Catering and meet or exceed solicitation goals and revenue goals.
• Develop current accounts & generate new business.
• Meet and greet guests upon arrival, review the course of events and introduce other staff members (banquet manager, captain, etc.).
• Develop menus and agendas, ensure BEO’s are issued in a timely and accurate manner, and complete all pertinent correspondence with outside vendors to finalize programs.
• Handle inquiry calls and outside sales calls. Follow through to completion of function(s).
• Maintain pricing integrity and propose upscale menus for all groups.
• Respond to guest complaints in a timely manner.
• Keep immediate supervisor fully informed of all problems or matters requiring his/her attention.
• Work with other F&B and hotel managers, keeping them informed of issues as they arise.
• Maintain current information and monitor booking trends to produce forecast figures and month-end reports.
• Comply with weekly and monthly forecasting procedures.

Job Requirements:

• College degree required
• Previous sales experience in a reputable hotel/restaurant
• Thorough knowledge of hotel services and facilities
• Previous managerial experience in hotel/resort sales
• 1-2 years of Wedding / Social catering sales experience